Apollo Japan Co., Ltd.

Image to Code (ITC) is Apollo Japan's original Image Recognition and Image Processing technology that recognizes an image and picture after coding, and leads to the information in question. After reading and recognizing of the image with Smartphone, Communication with the information contents that are related to the image is established through the Internet. With high recognition and processing capacity, not only a pattern but also an object itself is recognized. It is an original development technology of Apollo Japan which connects with "Things", "User" and "Information" together in "fast", "light" and "accurate" manner.

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  Starting Smartphone application of ITC

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  Reading the page that ITC was printed on with a Smartphone

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  Related data such as a picture, the website and so on is displayed

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  Feature 1 With the special algorithm, an image and a picture are converted into a code and can be recognized it

  An illustration and an image become a code and, lead to related information contents through a Smartphone and the Internet. As conventional QR code and bar code are not necessary and an image or an illustration can be substituted, it ties any print medium with digital content through a Smartphone without harming a design.

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  Feature 2 Reading it just to shade it with a Smartphone, and easy to use by simple operation

  The user starts the free application of the Smartphone and can be easily connected by the intuitive direction for uses shading an image and an illustration with a Smartphone to the contents through an Internet line from printed matter. To any person, connection by the intuitive operation with information can be realized.

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  Feature 3 The high ability for recognition and processing capability that even the object itself is recognizable

  Image to Code has ability for high image recognition that even not only the image but also the object can recognize as a code by Apollo Japan's original algorithm. Furthermore, for its high processing capacity, speedy and accurate reading is realized by the reduction of the server load.
  

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  Feature 4 Connection with the existing image and digital content

  Already printed and published image can be converted into a code by registering information that makes connection with a image in a cloud server. In this way, the logos of the company are connected with the website and animation.

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  Feature 5 Realizing high cost performance

  It is not necessary to equip with IC chips, because an image and a picture can be registered in a server as a code and the image will be converted into code by printing its image, and it is not necessary to develop and manufacture a dedicated reading device, because reading a code can be made by a Smartphone with the free application. In this way, in comparison with an existing method to connect "Things" and "Contents" together it can largely reduce introduction cost.
  

Compared Image to Code (ITC) with an existing AR technology, our ITC technology is superior to conventional AR in various points as Recognition precision is higher and its server load is less than an existing AR technology. It recognizes product itself without needing bar code and the QR code and can tie it to the digital content precisely and quickly for its high precision. In addition, the business model of AR costs for an advertisement or the finish of the animation, and it is the fact that there are not many examples to lead to business successful.

The utilization of the ICT that Apollo Japan recommends is connecting "Things" and "the Internet" through a Smartphone directly at "the hand of the user" and it can be an entrance of the sale and can be connected directly with not only the effectiveness of advertising but also business. ITC is the technology which works on every company activity such as sales promotion, advertisement, public relations in substitution for AR.