Image to Code (ITC) is Apollo Japan's original Image Recognition and Image Processing technology that recognizes an image and picture after coding, and leads to the information in question. After reading and recognizing of the image with Smartphone, Communication with the information contents that are related to the image is established through the Internet. With high recognition and processing capacity, not only a pattern but also an object itself is recognized. It is an original development technology of Apollo Japan which connects with "Things", "User" and "Information" together in "fast", "light" and "accurate" manner.
Image to Code (ITC) is an image recognition and an image processing technology based on the Apollo Japan's original algorithm which has been just completed in 2013.
Once an image or a picture is converted into a code, is registered and Is connected with the related information, User will be able to reach the related information such as a sound, animation, website and so on through the Internet using a Smartphone, which is installed dedicated application, recognizes an image or a picture, then reads and recognizes a code and access to the server.
As an image or a picture is recognized as a code, an image or a picture itself can be converted into a code and connected with the related information contents without especially dedicated space, nor spoiling a design of the space like QR code.
Using dedicated application of a Smartphone and putting a Smartphone over a code, a code embedded in "Things" such as printed matter or the product package can be read and "Things" and "Information" can be connected intuitively at the hand of the user. Because image processing capability is high, reading is fast, and the data communication load can be reduced.
Needless to say, Image to Code can recognize not only an image quickly and precisely for its high recognition and processing capacity, but also object itself as a code as well. In other words a package illustration drawn on the product as well as a product itself can be converted into a code and with a Smartphone after reading and recognizing the code, communication with the related information will be made. This coding, recognition, processing technology are patent technologies based on the Apollo Japan's original algorithm.
User experience that cannot be expressed from a medium of the paper can be brought through a connection with an animation and a sound, contents on the Web to printed matter and Sales promotion can be planned through a connection with the product and the package to an animation, Web contents, and a campaign site. A connection with dignified, intuitive and experience type information is proposed by developing digital content and connecting with "Things" and "Information" through printed matter as a starting point at the hand of the user.
It is not necessary to equip with IC chips, because an image and a picture can be converted into a code and it is not necessary to have a dedicated reading device, because reading a code can be made by a Smartphone with the free application. Therefore it can largely reduce an expense for introduction and realize high cost performance.
Product logo is converted into a code and connecting it with information
Dedicated application for Smartphone
Starting Smartphone application of ITC
Reading the page that ITC was printed on with a Smartphone
Related data such as a picture, the website and so on is displayed
An illustration and an image become a code and, lead to related information contents through a Smartphone and the Internet. As conventional QR code and bar code are not necessary and an image or an illustration can be substituted, it ties any print medium with digital content through a Smartphone without harming a design.
The user starts the free application of the Smartphone and can be easily connected by the intuitive direction for uses shading an image and an illustration with a Smartphone to the contents through an Internet line from printed matter. To any person, connection by the intuitive operation with information can be realized.
Image to Code has ability for high image recognition that even not only the image but also the object can recognize as a code by Apollo Japan's original algorithm. Furthermore, for its high processing capacity, speedy and accurate reading is realized by the reduction of the server load.
Already printed and published image can be converted into a code by registering information that makes connection with a image in a cloud server. In this way, the logos of the company are connected with the website and animation.
It is not necessary to equip with IC chips, because an image and a picture can be registered in a server as a code and the image will be converted into code by printing its image, and it is not necessary to develop and manufacture a dedicated reading device, because reading a code can be made by a Smartphone with the free application. In this way, in comparison with an existing method to connect "Things" and "Contents" together it can largely reduce introduction cost.
|Necessary Capacity||Several MB||Tens of B|
|Ability for resolutionc|
A large quantity
Compared Image to Code (ITC) with an existing AR technology, our ITC technology is superior to conventional AR in various points as Recognition precision is higher and its server load is less than an existing AR technology. It recognizes product itself without needing bar code and the QR code and can tie it to the digital content precisely and quickly for its high precision. In addition, the business model of AR costs for an advertisement or the finish of the animation, and it is the fact that there are not many examples to lead to business successful.
The utilization of the ICT that Apollo Japan recommends is connecting "Things" and "the Internet" through a Smartphone directly at "the hand of the user" and it can be an entrance of the sale and can be connected directly with not only the effectiveness of advertising but also business. ITC is the technology which works on every company activity such as sales promotion, advertisement, public relations in substitution for AR.
ITC was adopted in Asahi elementary school newspaper and embedded a code in the illustration in the article. The number of the access to the contents using the conventional QR code had 100 cases a year, however, the number of the download from the contents has reached to 8,000 cases in a half year after ITC introduction. Such a remarkable number of downloading has been appreciated by the newspaper and it is now introduced into Asahi junior high school newspaper as well.
Sales promotion to link a product package and contents together
An illustration of the film label surface of the product is coded as Image to Code, and, related Information can be added to a product and sales promotion at the store can be realized through linking a person who is examining a purchase of a product to a Web site or the animation and through reading details information with a Smartphone by a person.
"Internet of things" to tie "person “,” things" and "information" can be realized by combining with Image To Code, a cloud server, and a Smartphone. The IoT cloud service provides a cloud server for sales promotion, introduction support for creation of new contents and the print of the code and the data operation. It can be realized easily and immediately at a reasonable price.
Please refer to "the IoT cloud service" which provides the followings as one package.
Registration of the image to Image To Code
Input of the data to a server
Linking the code and data
Maintenance of the server
Registration of the image to Image To Code